Fitrun
Developing a logo and brand identity for a women’s sportswear brand
Industry
- #Portfolio-EN, E-commerce
Services
- #Portfolio-EN, Corporate Identity, Wireframing
Logo design and branding for a women's sportswear brand
We designed a logo for a women’s sportswear brand that balances athleticism and femininity. The logo combines dynamic lines with soft accents and is versatile enough for various applications. To ensure consistent branding, we also created a comprehensive brand book that includes usage guidelines, color variations, and placement recommendations. This holistic approach helped the company establish a strong visual identity and increase brand recognition.